Working smarter is great. Working brilliantly is better. What’s the difference? Working smarter is about putting data into a secure system that is properly configured to support easier tracking and reporting. Working brilliantly is about doing the same thing, but in a system that fully understands your business. Those many triggers that make your organization tick can be workflowed into a continuous, seamless stream of virtualized collaboration that can be orchestrated and synchronized with the precision of a computer. Do it in a way that is scalable, flexible, and able to generate reliable measures of your productivity, and you have brilliance.